Episode 26 - Writing Your Welcome Sequence Artwork

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From the kitchen table to a 6 or 7 figures, and the marketing habits and process that grow your maker business. Copywriting, content marketing strategies and online sales methods that make a difference to your business growth.We'll talk about the sweet sweet moments of success, the ugly cries of failed campaigns, and all the marketing moments in between to move the needle toward your big, bold, and brilliant goals.

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2 Hands Made This

Episode 26 - Writing Your Welcome Sequence

July 07, 2021 • Christine Laureano • Episode 26

When people subscribe to your list, you’re inviting them into your community, your tribe.

But the mistake that people make (a lot) is leaving your reader to figure things out for themselves.

What should they do first?
Do they know why they’re there?
What should they do next?
What’s in it for them?

Leaving your reader without a clue will only make them frustrated, confused...and probably a little pissed off.

Many just let their email service provider do the job with the automated “welcome” and “please confirm by clicking the link.” (You know the emails.)

I was really surprised to learn that most didn’t go beyond this step.

People that decide to join you in your business adventure are your advocates in training!

When people give you their precious email address, they are saying “I give you permission to enter my life.”

That’s a big deal!

So, the best way to start the conversation and really engage each person that joins your list is to start with an email WELCOME sequence.

Resources:

Your Welcome Sequence - Nothing says “I’m glad you’re here” better than a big welcome.