2 Hands Made This

Episode 12 - Brand Revamp and Going ALL IN on Marketing with Sandy Engels of The Purple Sage

February 17, 2021 Christine Laureano Season 1 Episode 12

Who is wise, is a southern gal with a lot of sass, and is purple? (Well, at least her hair is.)

Sandy Engels of The Purple Sage - that’s who!

Her brand isn’t just about soap and body care, it’s about listening to the sage inside you!

You need to slow down!
The sage inside wonders where you’ve been and why you’re not taking time for “me”.
The sage inside even wonders why you’re running around worried about your empty nest?
The sage inside is not going to bully you and say let me out.
Nor will the sage guilt you.
As soon as you quit yourself…the sage shows up.
The ritual of bathing…going behind closed doors with no interruptions has allowed me to slow down and let the sage inside, come out – and I know it can for you too!

Sandy’s brand is about the woman inside of you. That Sage. And she’s created a helluva soap and body care brand caring about YOU.

After a major brand revamp and then going ALL IN on her marketing, well...the numbers speak for themselves.

Her sales are up 195% from December 2019 and 2020

She’s already up 67% for the quarter (that’s Q1 of 2021)

In today’s episode, Sandy tells us how’s she’s done it, even after almost throwing in the towel, she rebranded, went all in and now her sales are exploding.

Pull up your chair to the kitchen table with us and enjoy the show.


Show notes:

The Purple Sage

The Purple Sage on Facebook

Coffee with the Sage - Coming soon...FB lives and the intimate stuff in private group

Official Purple Sage Instagram

Verbhouse 

Michaels - melt and pour

Indie Business Network

The Social Sales Girls

Shopify

Christine Laureano and Ba6 Marketing