Episode 11 - Making Content Marketing more FUNNER with Karine Bengualid of The Letter K

There is no one more FUN or more skilled when it comes to content strategy, planning and writing than my friend Karine Bengualid of Brought to You  By The Letter K! (even her business name is fun.)

Boring marketing doesn’t attract attention
Boring marketing doesn’t go viral
Boring marketing doesn’t turn your ideal customers into raving fans
Boring marketing is … boring

Don’t lose business to competitors that, on the surface, appear to be more innovative, you know you’ve got to switch it up.

Karine, since I’ve known here, is all about making marketing FUNNER. About switching it up and doing more of what works for you...and less of what doesn’t.

Today, she’s giving us all a lesson in making content marketing more funner.

After working with brands like Rakuten, Shopify,  The Toronto Maple Leafs, The Toronto Raptors, Thinx, Silversea, Whistler Blackcomb, Mediaplanet, and Media Bistro to name a few...she knows a thing or two about making content marketing work for your business.

Grab your chair and pull it up to the kitchen table with us...and enjoy the show!


Show notes

Brought to You By The Letter K

P is for Planner

Brought to You By The Letter K - Facebook

Brought to You By The Letter K - Twitter

Brought to You By The Letter K - Instagram

Brought to You By The Letter K - Linkedin

Angela’s daily FB lives

Sandra Boynton